Anna Rawson is in Full Swing

The Beauty Marketplace was lucky enough to have a phone conversation today with professional female golfer, Anna Rawson, who is has as much brains and business sense, as she has beauty. Take a look at her website here: Anna is a fellow Columbia University colleague of The Beauty Marketplace Founder, Mary Palmieri. Anna is a graduate of the Columbia University Business School and is working on a start up beauty company called, Mara Essentials, a chic personalized fresh organic skin care for pregnancy and beyond.

The Skincare Startup is based on ancient Ayurveda, a 5,000-year-old system of natural healing that has its origins in the Vedic culture of India. The pregnancy market is a niche market, but an unsaturated and important one for natural and organic products because women prefer to avoid any chemicals placed on their skin that may be harmful to their baby.

The challenge with organic products is the short shelf life due to the lack of chemical preservatives. Anna’s Mara Essentials has the genius idea to ship products monthly so they are fresh as well as delivered hassle free.

In addition to beauty, Anna is a world-class professional golfer, and recently signed with golf club manufacturing company, PXG, as their spoke-model and will aid in new market development of the custom club manufacturer.



The Beauty Marketplace had an enlightening call with Suk Chan Candle and Scent Developer, Founder of Soukenberi – a personal fragrance line for you and your space. From clean, refreshing, and invigorating Eucalyptus Tea, to light and lifting Lemon Sandalwood; Soukenberi fragrances captivate your senses.

Suk Chan has an interesting career path which began in R&D for International Fashion where she spent many years at Donna Karan sourcing production overseas. Looking to do something else, and always having a nose for scent and mixing different things, Suk decided to look into candle making. She played with scents first for a year to a year and half, and that was when she encountered the nirvana moment of finding her passion.

The Harmon Hotel in Las Vegas commissioned her to create a scent for the hotel which the company was to use in different variations, however, the hotel encountered infrastructure issues and required demolition.  Out of this twist in fate, Suk found joy because she knew this was something she could do for the rest of her life moving forward.


Suk developed her own line, self-titled according to her nickname, Soukenberi, and her company’s mission is to bring joy via their products. The Soukenberi line is presently distributed in luxury spas and retailers in Brooklyn, Chicago, Seattle, Oklahoma, and Cape Cod. Read more about each product on the Soukenberi website HERE

Have An Honestly Beautiful Day!


BRAND OPPORTUNITY: ICMAD to Honor The Most Innovative in Beauty

The The Beauty Marketplace mission is to contribute to the growth and development of emerging brands and entrepreneurs in the Health and Beauty market. When our company is presented with opportunities we identify as ways to advance your brand and business moving forward, we want to be certain we communicate these opportunities to you!

Are you familiar with ICMAD?







ICMAD is a cosmetics and personal care trade association for entrepreneurs offering:

  • Resources and Education on technical and regulatory information
  • Advocacy on Capitol Hill
  • Networking and Marketing opportunities inclusive of The 2015 CITY Awards

An excellent opportunity for your company to gain industry credibility and exposure is The ICMAD CITY (Cosmetic Innovator of the Year) Awards honoring the most innovative companies in Product, Packaging2014 CITY glass trophy small Design, and Advertising categories.

5 Industry Influentials will pick the nominees by June 10 when a final press release will go out. The winners will be announced live at the CITY Awards on July 13 at a dinner during Cosmoprof North America at the Mandalay Bay Convention Center in Las Vegas, NV.

The ICMAD CITY Awards are an excellent way to gain industry credibility and exposure for your company and/or brand!

Enroll before May 22. Entries must be mailed to ICMAD with 8 full-sized products or 7 advertising boards with payment. Be certain to mention The Beauty Marketplace referred you by writing “Referred by The Beauty Marketplace” on the application prior to submitting. Click here for the application to determine eligibility and instructions on how to apply, or feel free to e-mail us at with questions.

Have An Honestly Beautiful Day!




The The Beauty Marketplace Breakout Brand of the Month for the month of August is an emerging mass market skincare line that applies to a cross-cultural demographic and addresses the issue of hyperpigmentation. The Breakout Brand that delivers even skin tone, at an affordable rate is called Specific Beauty.

The Dermatologist Founder of the brand, Dr. Heather Woolery-Lloyd, completed her training in dermatology at the University of Miami where she also served as chief resident. She is an internationally recognized expert and lecturer in Dr. Heatherhyperpigmentation and skin care serving as an investigator for many large company clinical trials. Over the past ten years, Dr. Woolery-Lloyd has focused her research on developing effective treatments for the cosmetic concerns of all women related to hyperpigmentation issues. Her years of research eventually led to the creation of the Specific Beauty restorative treatment skincare line.

The Specific Beauty skincare line is a clinically proven skin care treatment line. The Beauty Marketplace’s favorite products include:

Dermatologist Strength Dark Spot Corrector Pads which deliver an on-the-spot remedy to even skin tone and remove dark spots.

Specific Beauty Dark Spot Corrector Pads







Specific Beauty Exfoliating Cleansing Cloths that are dual-sided to gently exfoliate the skin, while providing a deep clean to remove impurities, all without the need to rinse with water. On one side the cloths contain textured beads for exfoliation. On the other side, the cloths are smooth for easy and gentle makeup removal, including stubborn eye makeup. A great addition to any travel bag this summer! Specific Beauty Cleansing Cloths


The Specific Beauty skincare regimen will result in a more even skin tone, improved skin texture and leave the skin hydrated, brighter and more radiant for all skin types and ethnicities. The result of years of experience and cutting edge scientific research, this is a brand you are going to start seeing a lot more of so be ahead of the curve and head to the Specific Beauty website to begin purchasing some products for yourself, or that Specific Beauty in your life. Also, be certain to check out Dr. Heather’s blog which offers plenty of informative educational content and video information on caring for your skin.

Have An Honestly Beautiful Day!

Kenig + Alcone


From the founder of New York City’s most popular Halloween costume and make-up destination, Ricky’s, entrepreneur Ricky Kenig, and Alcone – the professional makeup distributor responsible for supplying cosmetics to nearly all Broadway shows, comes a new beauty boutique titled Kenig + Alcone.

Kenig + Alcone
PureWow did a really nice write up and video presentation on the store noting, “The industry insiders have teamed up to make selecting professional-grade products a breeze. On the store’s first floor, you’ll find hair products (including a penny-candy wall of bobby pins and clips), and up on the second, a makeup wonderland. Open the armoire of eyelashes, choose your favorite (obviously we’ll take the mink) and an artist will apply them for you on the spot. Or create your own custom palette of foundations, blushes and eye shadows from Alcone’s extensive range of colors.
Above all else, there’s nary a Ricky’s bachelorette sash in sight.”
Kenig + Alcone is located at 538 Ave. of the Americas (at 14th St.); 917-261-2640 or

Take a look at the PureWow video HERE

New Beauty Publication from Walgreens

According to the CEW – Cosmetic Executive Women – news headlines…. Lebhar-Friedman Publishing, in collaboration with Walgreens, has launched a new health and beauty consumer publication, Discover Beauty Within. The first of its kind for the drug store retailer—and also for the trade publisher—Beauty Within will be issued quarterly, and features Sofia Vergara on its debut cover. The magazine is now available for purchase ($1.99) at all 8,000 Walgreens, excluding Puerto Rico and Duane Reade locations.

The premiere issue of Beauty Within features problem/solution-focused stories designed to help the busy shopper better navigate the beauty aisle. Coupons inside the magazine make buying the book’s product recommendations even more attractive. The first issue includes stories on color trends from the spring runways, the best anti-aging solutions, the newest products on shelves and health and wellness advice from Gabrielle Reece, the magazine’s Health & Wellness Expert.

“Discover Beauty Within further engages our customers by providing credible on trend beauty and wellness tips, which can lead to a more valuable shopping experience,” said Shannon Curtin, Group Vice President of Beauty & Personal Care, Walgreens.

To raise awareness for Discover Beauty Within, the publication will launch a weeklong initiative, Suite on the Street, a mobile beauty studio offering beauty demos for visiting consumers.

“We view our customers as A-list and our Suite on the Street gives us the ability to treat them as such,” said Steve Dixon, Publisher of Discover Beauty Within, Lebhar-Friedman’s first consumer endeavor. “On board, guests will receive manicures, mini-makeovers and more reinforcing our belief that women should feel like a million bucks without having to break their budgets.” Suite on the Street kicks off April 3 from 2 p.m. to 8 p.m. at the Walgreens store in Union Square, located at 145 4th Avenue. Over the next eight days, Suite on the Street will visit a number of Walgreens and Duane Reade stores, including locations at the Empire State Building, Times Square, in New Jersey and downtown Brooklyn. Stops in Los Angeles, Miami and Chicago are planned for later in the year to tie in with future Beauty Within publications. The next issue, focusing on summer, will be on shelves in May. – See more at:

Trends in Beauty and Personal Care

GCI published an article today mentioning Euromonitor stats on emerging markets  for beauty and how the selfie trend and consumer experience will begin to permeate the market. Take a look at the article here….

Looking at what is moving beauty forward for today and into tomorrow, Euromonitor International released a video titled “Major Trends Driving the Beauty and Personal Care Industry for 2014.”

In the video, Irina Barbalova, global head of beauty and personal care research for Euromonitor, says, “The beauty remained robust in 2013 despite a moderate slowdown—down to around 5% in 2013 compared to close to 6% in 2012. Western Europe actually picked up marginally, while Africa and the Middle East remained fairly steady at double-digit growth rates. But all other regions actually underperformed compared to the previous year, largely due to a dampened expenditure environment in the heavyweights of the beauty industry like China, Brazil and the U.S.

“Despite the slowdown in China and Brazil, emerging markets still represent huge opportunities for the industry, and China and Brazil are now being joined by other new growth frontier markets. Like Indonesia, for example, growing by around 16% in 2013, where we see middle class consumption being pretty resilient. In fact, the power shift to emerging markets will evidence itself by 2018, when over 50% of the global beauty value will actually be in the hands of the developing world.

“Now, when we look at the major themes driving the industry in terms of innovation and product development, we could probably still talk about multi-benefit combinations being at the forefront. BB and CC creams continue to grow strongly; however, the all-in-one concept is now becoming a lot more ubiquitous and is expected for any given product. Despite this, however, I think there’s probably still a room for cross-category convergence and those hybrid type of products on the market.

“Now I think 2014 will actually be probably, from what we can define, about the ‘selfie beauty,’ now becoming quite a common term. This, in terms of beauty, is pretty much defined in a way with the whole preoccupation of consumers about their image, about their needs and how they’re perceived in the outer world and specifically in the social media world, means that innovation will have to be a lot more tailored, personalized and very much solution-based. So, for example, if we take skin care—it’s not just about anti-aging now and wrinkles, but about skin perfection.

“Also, another important area is increased focus on experience and the emotive element attached to products. A lot of brands are already experimenting with novel packaging, application formats, novel formulations, scents and textures—but also, novel retail concepts all about how products engage and excite the consumer,” Barbalova concludes.

Playful In Pink

The hot new look in beauty is THE ATOMIC LOOK. On the TOPSHOP website watch beauty insider HANNAH MURRAY create a perfect pink pout. Tell me what you think!


Click Here to Get the Look!


Have An Honestly Beautiful Day,


<33 MARY

Follow me on Twitter: @MaryJPalmieri

HAUTE COUTURE The Beauty Marketplace DECEMBER Breakout Brand

While vacationing in the French Riviera in the 1920s, Coco Chanel accidentally got sunburn. Since women all over the world were devoted to Chanel’s style and opinion, everyone began copying the tanned look that soon developed from Coco’s over exposure to the sun. Tanned skin instantly became a symbol of beauty and health, much like it still is today.


As we head into Resort Season, jetting off to warmer climates to beat the Wintry chill, be sure to get your healthy and beautiful glow, without the over exposure to the sun. One product that delivers a safe and effective sunless tan is The Beauty Marketplace’S DECEMBER BREAKOUT BRAND – COLOUR COUTURE.


COLOUR COUTURE, founded by celebrity tanning artist MONICA BLANCO, has the safest and most natural sunless tanning products on the market today. Known for her flawless airbrush tanning, BLANCO has developed a cult following in Hollywood and her new line of retail products bring Monica’s expertise to her customers at home.


The following trio of products gives an honest, natural tan without an unpleasant odor or harsh chemicals:

1.    STARLET SCRUB: removes dead skin cells used when preparing for a sunless tan, or simply maintaining fresh, healthy skin. Infused with plum extract – a natural exfoliant – and made with a low amount of water, the STARLET SCRUB is extra thick and luxurious.


FRONT ROW GLOW: a foam tanning soufflé that dries instantly, gives a rich, magnificent color much better than any sprays or lotions I have sampled in the past.


3.    SHIMMER IN THE LIMELIGHT: Applied alone or with FRONT ROW GLOW, containing Vitamin E and Shea Butter, this lotion moisturizes and maintains the skin, while reducing the look of stretch marks and wrinkles.


MONICA BLANCO is Hollywood’s “it” girl for sunless tanning. Specializing in shading to define a client’s natural assets and hide unwanted fat and cellulite, MONICA’s COLOUR COUTURE team is the most sought after airbrush tanners in Southern California. A teem mother turned entrepreneur, BLANCO prides herself on giving her team the opportunity to make money doing something they love.


So, this Resort/Holiday Season, give you and your loved ones something they love when you purchase the COLOUR COUTURE TRIO! Available online at . Safe travels and happy tanning!


Have an Honestly Beautiful Day,


<33  Mary


BLOWOUT Amsterdam Style


I am currently making my way through Europe on a three city tour. Packing for three weeks, prior to leaving, was such a challenge; I made the executive decision to forgo a blow dryer in order to lighten the load in my suitcase.


Stop 1:  Paris. While in Paris, I gave myself daily, self-imposed blow outs with the hotel’s provided hair dryer. Let’s just say the end result was not your typical salon worthy blow dry.


Stop 2: Amsterdam. In Amsterdam, I have been staying in my own personal flat. While the property is amazing, my current residence, not being a hotel, lacks the luxury of an included hair dryer. Ideally, I had planned to go shopping for one, but between commuting to work and fighting off a nasty cold, locating a hair dryer for purchase became an impossible task during the work week.


So, over the weekend, before heading over to Stop 3: London, I decided to treat myself to an Amsterdam style blowout at the famed London originated salon – TONI&GUY.


TONI&GUY is an international icon founded over forty years ago at a single salon in London. Bruno Mascolo and his brothers under the guidance of three generations of creative talent and vision have built the TONI&GUY name into a powerful brand. The TONI&GUY Salons and TONI&GUY Hairdressing Academy’s provide more than a hairstyle; they offer a complete fashion lifestyle. TONI&GUY’s worldwide presence has allowed the company to experience tremendous growth and continue the vision to consistently build the brand. TONI&GUY standard of quality is achieved by consistently updating their stylists and technicians with the latest trends and hairstyling techniques.

Because of TONI&GUY’s commitment to quality and reputation, I knew I was finally in good hands, when I walked through the doors of the TONI&GUY AMSTERDAM Salon, located in Magna Plaza in Amsterdam’s Dam Square.


The salon was a warehouse style space, painted in black and white, with clean, open mirrored stations, leaving room to focus on creativity. Trendy, hip, good looking hairstylists, all dressed in black were ready to provide their most optimal service.


I started my appointment with a brief consult and cup of tea, followed by a deep conditioning treatment from TONI&GUY’s Label.m brand which treated my dried, split ends.


I was heading to a friends birthday party later in the evening so I told my stylist I wanted something voluminous and bouncy, that would last me dancing through the night. She did a nice job translating my vision!


My appointment was at 4. By 5pm I was out the door. Looking hot and ready to go!


My Amsterdam blowout is certainly NY approved. So, if you ever find yourself in Amsterdam, or any major city for that matter, be sure to make a reservation at TONI&GUY! For locations visit:


Have an Honestly Beautiful Day,


<33 Mary