The Beauty Marketplace’s January Breakout Talent of the Month is Fitness Expert Marc Perry.
Marc Perry first caught The Beauty Marketplace’s eye via his promotional fitness flyers he would distribute in a popular health food restaurant in Manhattan called Natureworks. After doing more research, we discovered Marc and his BuiltLean program have all the elements of a Breakout Fitness Talent: Mass market appeal, an interesting background story, and an effective branded workout regimen.
Marc Perry is a Yale graduate and former finance analyst who ditched Wall Street for a career in Fitness in order to teach people the truth about body transformation and a healthy lifestyle.
The Beauty Marketplace was fortunate enough to have the opportunity to ask Marc some questions as he was preparing for the New Year and below is what he had to say.
The Beauty Marketplace: Elaborate on what ultimately motivated you to take the entrepreneurial leap and leave finance to become an expert in fitness.
Marc Perry: I had a lot of motivations, but deep down I knew I was not reaching my potential in finance and I never would. I wanted to build something that could positively change the world. Fitness is something I’ve always loved and has been very important to me. I reasoned that helping people achieve their fitness goals and inspiring others to get excited about fitness is a mission to which I can happily dedicate my life.
The Beauty Marketplace: What are both your fitness and career goals heading into 2015?
My career goals this year are:
1) To write at least one article per week and produce at least one video per month
2) Hire a full-time employee to help manage the operations and marketing implementation for my company
3) Develop more revenue streams that can scale while refining and creating more products and services
I have several fitness goals, here are a few:
1) Touching my hands behind my back on both sides
2) Pistol squat with both legs
3) 100 snatches in 5 minutes with 24kg kettlebell
4) Become SFG certified
5) Become NASM-CES certified
The Beauty Marketplace: We think you are on to something with workouts for busy professionals! Can you identify any fitness trends you have noticed that you think may increase in popularity heading into 2015?
Marc Perry: One trend that I think is very beneficial to everyone including busy professionals is the functional fitness trend, which will continue to become more important When I say “functional fitness”, I don’t mean doing biceps curls while standing on a bosu ball, but emphasizing quality of movement and exercises that directly translate into improved strength and performance like a kettlebell swing, push-ups, or pull ups. Approaching the body as a bunch of separate muscles to train individually is an inferior approach for longevity and athletic performance than using the body as one piece – in my opinion.
The Beauty Marketplace: What are some of your favorite Health and Fitness brands?
Marc Perry: Some fitness brands and products I like:
Captains of Crush Grippers
The Beauty Marketplace: Do you have a grooming routine or any specific products you use or tips to share?
Marc Perry: When I first moved to New York City, I’m not sure I knew what grooming meant. My toiletry bag was pretty empty. But as I’ve gotten older and after some advice from a woman I dated, for cleaning my face I use proactive, a vitamin C serum by Anthony, and a Nivea Q10 moisturizer. The moisturizer in particular makes a significant difference in how my skin looks. Other than that, for dental hygiene I brush my teeth, floss using floss picks, and use Listerine. For my hair I use a hair gel from Dramatics NYC called Drama Putty and shave every morning.
Be certain to head to Marc’s website to check out his BuiltLean program as well as his articles and videos with plenty of fitness tips! Click HERE to view
Have An Honestly Beautiful Day!